HPI is recognized as one of the leading university institutes for computer science (www.hpi.de). Our goal is to strengthen Europe's digital sovereignty with excellent research and practice-oriented teaching in computer science. At HPI, we are convinced that excellence is created when knowledge from different disciplines is collaboratively combined to create responsible and pioneering solutions for the future.

In our research clusters "Systems," "Data and AI," "Foundations," "Digital Health," and "Security," researchers from various disciplines work together on topics relevant to solving the challenges facing society. The Digital Engineering Faculty of the University of Potsdam and HPI offers a computer science engineering degree program that is unique in Germany. 

In the course of its strong growth, the Hasso Plattner Institute is looking for the earliest possible start date for a

Content Marketing Manager (m/f/x) 

​The position is permanent and full-time.

HPI Engine is a cutting-edge, maker-driven entrepreneurship ecosystem dedicated to empowering the next generation of tech founders. We offer a comprehensive suite of resources, from practical entrepreneurial education and empowerment to venture capital access, designed to empower engineers and tech scientists from HPI and outstanding tech talents beyond to build and scale impactful startups. Join us in driving innovation and creating a positive impact on the digital economy in Europe.

Join HPI Engine to take on a vital team role, ideal for an creative, well structured team player skilled in understanding the dynamic field of tech entrepreneurship, developing a well rounded communication strategy over all channels addressing a diverse group of stakeholders and creating compelling content focused on digital tech entrepreneurs.

As a Media Content Creator, you will play a key role in shaping the digital presence of the HPI Engine and building its brand identity. Your main focus will be to develop and manage compelling content across online and social media platforms, driving engagement and raising brand awareness among all relevant stakeholders in our entrepreneurial ecosystem.

Key Responsibilities

• Content Strategy: Develop and implement innovative content strategies for all stakeholders of our community our to enhance our online presence across platforms with a strong focus on promoting the HPI Engine brand
• Content Creation: Produce high-quality graphics, videos, and written posts that align with the HPI Engine’s brand identity and resonate with our target audience
• Brand Building: Support the development and consistent execution of the HPI Engine brand across all digital and social media channels
• Trend Analysis: Stay current with the latest social media trends in the startup ecosystem and incorporate them into our content to ensure relevance and high engagement
• Collaboration: Partner with the Engine program team and the HPI marketing team to plan and execute a cohesive content calendar
• Performance Analysis: Monitor and analyze social media metrics to refine strategies and enhance overall performance
• Community Engagement: Actively shape and engage with our Engine community

Qualifications

• Experience: Proven experience as a Content Creator or (Social) Media Manager, or comparable., ideally in the area of startup, venture capital, and entrepreneurship communities
• Communication: Excellent written and verbal communication skills in both German and English, with a keen awareness of the needs and interests of our peer group
• Social Media Knowledge: Deep understanding of various social media platforms, their audiences, and best practices for engagement
• Creativity: Strong creative thinking skills and meticulous attention to detail
• Toolings: Proficiency in graphic design tools like Adobe Creative Suite, Canva and video editing software
• Education: Bachelor’s degree in Marketing, Communications, or a related field is preferred
• Collaboration: Strong team player with a growth mindset and excellent interpersonal skills

Why Join Us

• Impact: Play a key role in establishing the online presence and brand of the HPI Engine, a leading initiative in entrepreneurship
• Team: Become part of a highly motivated, respectful and execution-driven team embedded in an international and dynamic working environment
• Growth: Opportunities for professional development and growth
• Environment: Collaborative and innovative work environment
• Flexibility: Flexible working hours and remote work options

Join us at the HPI Engine and help us inspire and empower the next generation of innovators and entrepreneurs. HPI is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

What we offer

• A multifaceted job, embedded in an international and dynamic working environment
• An exciting, responsible position in which you can make a difference
• Regular training opportunities; insight into scientific research
• Regular team events and workshops
• Attractive employee offers (corporate benefits)
• Company-subsidized public transportation ticket/ Deutschlandticket
• Possibility to work remotely
• Numerous sports facilities (tennis and basketball courts, beach volleyball court, calisthenics park, and participation in running events)
• Workplace on the HPI campus in Potsdam-Babelsberg (Griebnitzsee S-Bahn station), with fast transportation connections to Berlin

Ready to Drive Innovation?

We invite you to join us at the forefront of entrepreneurial excellence. If you are passionate about making a substantial impact in the tech entrepreneurial landscape and meet our qualifications, please do not hesitate to apply. 

We look forward to receiving your application documents including salary requirements. Please apply exclusively via our career page.

Contact persons HR-Recruiting:

Tobias Pröchtel / Nicola Mertens 
+49 331 5509-425 / -428